Introduction : the mobile phone market in England
Outlooks
and aims have changed significantly for all the actors in the mobile phone
market in Great-Britain since the communications act was passed. Indeed, this important
step towards telecom market deregulation implied a severe toughening of the
competition on the concerned markets. Several important events transformed the
UK mobile market, such as arrival of new network providers, the country
becoming one of the innovation leaders in this domain.
During our three month study, we have tried to focus mainly on and to respond to questions which became essential as we got involved in the subject. For example,